Bollywood actress Nidhhi Agerwal is all set to get closer to her fans! Munna Michael fame announces the launch of her own mobile application in collaboration with New-York based tech firm, escapex. Called “Nidhhi Agerwal Official” her personal app will be available on IOS and Android platforms.
Taking fan engagement a notch higher, the app aggregates Nidhhi’s social media handles making it a one-stop destination which will provide its users with first-hand information about her upcoming projects along with other exclusive content. The app will also make use of a virtual currency which users can earn or purchase, and then use it to promote their replies to the top along with other features like push notification, live broadcasts, contests and chat between Nidhhi and his fans.
“Technology will and is enabling celebrities to have their own platform in the mobile environment where they control engagement, reach, content, monetization of content, monetization of the celebrity brand through mobile-commerce etc. We are glad to enable the same for Nidhhi who is hugely popular in social media and is a future superstar” said Chief Business Officer of escapex Shamik Talukder.
On her app launch, NidhhiAgerwal says, “My official app is the best way to connect to my fans. I keep getting so many messages and fan art from across the globe on social media platforms but it’s not possible to look at all of them but through the App they can post their fan arts, they can reach out to me directly and I will be holding special contests and doing giveaways.. so there is a lot that is waiting for my true fans.”
Soon to start her shoot in London for upcoming film, the 24 year old actress also reveals about an exciting contest for the users where the winner will get a chance to meet her abroad! She adds, “This is the most exciting part! I am giving one Lucky fan from my App a chance to meet me in an International Destination where I am going to be shooting for a project soon, the fan gets an all-expenses paid trip and meet me in London!! It really depends on the shooting schedule whether the lucky winner can join me for the shoot, but let’s hope for the best.”