Delhi, January 25, 2018: Honda Motorcycle and Scooter India Pvt. Ltd. – the leader of scooterization in India and the undisputed first choice of more than 2 crore scooter customers in the country today announced a new landmark.
Honda’s latest urban advanced 125cc scooter GRAZIA has created new records in the scooter industry. Setting a new precedent, GRAZIA sales have surpassed the 50,000 units’ landmark in just 2.5 months since its launch.
Such is the overwhelming response that GRAZIA made its debut in the Top 10 selling scooters of India in its launch month itself.
Sharing how urban youth are now stepping into the future and seeing the world in new light with GRAZIA, Yadvinder Singh Guleria, Senior Vice President – Sales and Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. said,“What sets apart the innovative GRAZIA from others is its modern style, high quality, superior reliability and many Industry first features like LED Head lamp, fully digital meter with 3 step speed Eco speed indicator. GRAZIA sales have already breached the 50,000 mark in just 2.5 months of its launch. The phenomenal customer response re-affirms that more and more upwardly mobile urban youth who desired an advanced urban scooter are now buying GRAZIA. GRAZIA will further consolidate Honda’s undisputed leadership in the growing scooter market.“
About Honda GRAZIA:
Launched in November, 2017, GRAZIA is the Next Big Step of Honda to lead the Scooter Segment from the front with Innovation & advancement. A scooter of many firsts, GRAZIA is India’s first scooter to come with a factory fitted specially designed LED lamp, fully Digital Instrumentation with tachometer and the 3 Step Eco-Speed Indicator which shows realistic mileage information. Taking comfort and convenience to the next level, GRAZIA gets a 4 in 1 lock with Seat Opener Switch, unique Utility Pocket for mobile phone, optional smartphone charger and carved inner board panel comfortable seating posture with maximum leg space. Giving the GRAZIA’s a truly distinctive modern sporty character is its chiselled tail lamp, split grab rail, 3 tone spiky head and premium black alloy wheels.
GRAZIA is available for sale in six attractive colours (Matte Marvel Blue Metallic / Neo Orange Metallic / Pearl Amazing White / Pearl Night Star Black / Matte Axis Grey Metallic / Pearl Spartan Red) in three variants (Standard / Standard Alloy / Deluxe) with price starting from Rs. 58,133 (Ex-showroom, Delhi).